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Why Claims Handling is Ground Zero for Customer Retention or Churn
For P&C insurers, the quality of the claims experience will largely define the customer experience and determine whether a carrier will benefit from customer retention or see churn.

3 Ways to Make Your Insurance Omnichannel Strategy More Manageable
Many organizations in the historically print-centric insurance industry are finding themselves amid a digital communication transformation. If yours is among them, your customers may be telling...

Why Content Rules
The goal should be to view all customer communications from the customer’s perspective, rather than in the context of the tools used to deliver it.

Direct Mail Remains Relevant for Insurance Marketing
Like organizations in nearly every industry today, insurers are pushing for digital innovation as a means to improve customer acquisition and the customer experience. This focus is essential for...

The Content, Not the Technology, Determines the Success of Transformational CX Projects
While choosing the right technology for your company is important, having the latest technologies in place won’t improve the CX unless your customer-facing staff is able to do two fundamental things

The Co-operators Selects Messagepoint
The Co-operators Messagepoint as key partner in their Customer Communications strategy

It’s the Content, Dummy: Are You Using This Weapon to Impact CX?
The best CCM tools on the market won’t help you achieve your CX goals if you can’t get the right content into the tool and manage it in an effective way.

Where Can a Hybrid Cloud Approach Take You?
Employing a hybrid cloud software-as-a-service approach to CCM can improve data accessibility and security for an insurance organization and enhance customer experience.

Gaining Automation, Speed and Agility with Cloud-Based SaaS CCM
Businesses continue to need the ability to communicate new information quickly. Whether supporting marketing objectives or compliance, time to market with new information is more important than ever

Achieve Enterprise Efficiency and Effectiveness with Every Customer Communication
No matter what industry your organization is in, documents drive the fundamental functions that make your business run. In particular, customer communications of all kinds—from invoices and...

Tackling the Multi-Jurisdictional Document Compliance Challenge
Document compliance can be a nightmare for organizations in regulated industries operating in multi-state or global markets. You need the right tools to tackle this.

Document Center of Excellence Best Practice #3 – Integrate Design and Delivery
This is part three in a series of articles examining best practices companies can use to build a Document Center of Excellence. This time we focus on integrating "design" and "delivery".

Correspondence Management – Bringing Order to the Chaos (Part I of II)